YOUTUBE FOR ACTION
Entertaining Ads that Convert
Opportunity
%
of US adults use YouTube
%
of the global internet population watches YouTube
%
Watch YouTube from mobile Devices
Minute Average Viewing Session (up 50% year-after-year)
- 15-25 years 81%
- 26-35 years 71%
- 36-45 67%
- 46 – 55 years 66%
- 56+ years 58%
Global ActiveUsers
Get Customer To Take Action
Advertisers who have great videos, have the advantage.
We give you that advantage with entertaining, content with a data driven story arch that hooks the customer in the first few seconds.
We’ll ensure that they stay engaged for an entire 4 minute video where you’re able to showcase product features, overcome objectives, convince them they need your company and convert with clear a clear call to action.
Example: Last year I sold 10x Dr. Squatch ($5-$50 ARR) via YouTube ads with 120+ million views. These are high performance ads that scale on YouTube.
Make your videos shoppable
By the end of watching your ad, the viewer will be an expert on your company and product. They don’t need to learn more before purchasing but are ready for conversion. We will add product details and shopping links directly into your video content. This makes it easy for viewers to purchase items that are right in front of them.
Powerful Ad Influence
The power of choice helps you connect with users. After being hooked in the first 5 seconds, users will choose to watch your video, and not a 15 second video but a 4 minute video. Skippable ads are a better user experience because it was their decision. Just like the decision they’ll make to buy your product when they get to the end of the video.
Full Funnel Targeting
One of the reasons that our action campaigns work so well is because of YouTube’s audience types that are based in intent and re-marketing.
Intent-based audiences are those that are likely to have high intent to take action based on signals from Google search and across the web. These include people experiencing specific life events or actively considering buying a product or service.
Custom intent audiences are those that are searching for your specific product or service on Google. You can create a custom intent audience based on the relevant keywords they are searching for.
Video Examples
What We Do
Performance Based Results
Performance-based remuneration ensures that agencies and advertisers are aligned in the same way and the outputs will be positive for both. We partner with you for serious results.
Data Driven
From video production to bid placement, every decision we make is based on proven data and tested data. In the production of your video we place your production information, branding and call to action into the proven storyline outline that will give you results.
We film several variable “Problem Statements” and “Call to Actions” and test for the most effective ad combination.
When it comes to bid placement and management, every placement and bid is based on quantifiable data, testing and research.
This data driven approach sets us apart and sets you up for success.
Maintenance
It’s our goal to keep your campaign running successfully. To reach that goal, we regularly check progress and monitor the campaign outputs daily.
Campaign monitoring is performed by our experienced personnel to understand even a minor change and take appropriate actions to keep the marketing progressing on the right path
Entertaining Content
Goldfish may have an attention span of 9 Seconds, YouTube Users only have 7 seconds. You have 7 seconds to capture their attention.
We entertaining content written by professional comedy writers and comedians to grab users attention and then hold it for the entire video.
Bid Optimization
Bid optimization is the key to turning the ad strategy into a powerful marketing machine. As an experienced YouTube video marketing agency, we look after each and every campaign and make any necessary changes if it requires.
A well-optimized campaign is integral for the business, as it’s the main ingredient to growing a substancial profit for the business.
Audience Analytics
We use highly detailed audience analytics to build custom reports that show your campaign status. We also include elements that might be of service to you in other parts of your company